Do You Really Like That? (Research)

Do people really think before they click ‘Like’ next to an ad? OR do they simply ‘Like’ all of the people/things/events that show UP? I’m beginning to think, it’s just done out of mere relevance and existence of the ad.

While on Facebook: I noticed a lot of ‘Mitt Romney’ likes from my friends, and while this did not particularly bother me, I did question if people simply liked it because it was on their faces, or if they genuinely liked the ad.

I sell advertising space for a living, and if there is not one thing I know is that: putting something on anyone’s face, is likely because you want them to buy without really thinking. Especially, if it is convenient and packaged nice, there is really no need for a value statement. Not everything is sold that way, but if you want quick results, all you really need is a decorative persuading agenda. It’s like standing in line with a basket full of groceries and appliances while you are waiting to pay for those items – ALL of sudden you see all of these random items you just so happen to forget while shopping!

ALL of a sudden, you start thinking getting a lip balm wouldn’t hurt? As well as some magazines and candy. EVEN as there is really no value in getting them at the time, the waiting seems to make more sense when it’s used up.

BUT I am seriously beginning to think, MAYBE we should not be so easy to click ‘Like’ to all we see because some of those things you ‘Like’ are not benefiting YOU. If you are just clicking/getting things you like because it is in front of you, maybe you should evaluate your vulnerability. I can’t compare the act of ‘Clicking Like’ to actually ‘Getting something you like’. (Although, Targeted Ads are a real thing!) The more elaborated notion is whether you like something based on it being in your face or a genuine affection for it. There are some things besides us we really do like, but neglect because they are not really crucial. Many things in life we get, basically because it gives us a sense of pleasure and makes our day a bit brighter. Somethings we get simply to help us not go the extra mile. In the scheme of things, more time should be invested in research than just getting whatever shows up.

I do not advocate researching every single thing before buying anything. There is nothing more controlling; than a paranoid mind subjected to fear of its own virtue.

I’m just saying, be careful and do your research before you just claim you ‘like’ something. These things that are so ‘easily’ liked can very well be a Wolf in Sheep clothing. This subject has many lengths and widths, but I think the more we get so focused on claiming our affection, without proper attention to value and benefit, we sometimes lose ourselves.

Summarized Notion For Thought: For it is the innuendo of desire that manipulates the motive and the reasoning behind why we get what we crave.